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📝 Apple's Marketing Philosophy & How To Get Promoted

5 quick gems from this week

Sup friends 👋🏼,

I’ve not been able to read as much as usual the past week due to being heads-down with some big work projects, but I’ve found some 💎’s to share.

In all honestly, it’s easy to de-prioritise finding gems for this newsletter sometimes because ‘work is too busy’, but I get fulfilment out of writing this, and I enjoy finding useful things that I think you’ll like.

I want to have a better balance of finding content, and then packaging it up & sharing it more consistently (this goes for this newsletter, and for LinkedIn too), so I’m open to any & all ideas that you think I should consider to publish high-quality content, consistently.

Anyway, without further adieu, let’s get to it 🙂 

💎

/1 Apple’s Marketing Philosophy

Loved this - so simple, yet effective.

  1. Focus on understanding the customer

  2. Say no to all the good opportunities, to say yes to the great opportunity

  3. People DO judge a book by its cover - the packaging is EVERYTHING

/2 Do Something Great

We shouldn’t just focus on ‘networking’ for the sake of it.

We must do great things.

Doing great things will attract the right type of opportunities.

/3 Its Permissionless

We can just do things. We don’t need to seek permission.

Small hack: Keep repeating things in your own mind, and you will believe your own hype.

/4 Small things to change your life

Loved these - two I liked the most:

  • Stop gathering more information and start acting on the information you already have

  • Stop waiting for the things you want in life and start acting to make them a reality

/5 How to Manage Up, Earn More and Get Promoted

TLDR:
  1. Do your current job well

  2. Ask your manager how you can help them

  3. Do what they ask

  4. Ask your manager if you could help in a way that also grows your skills towards your particular goals

  5. Do as they suggest, and repeat in a loop from step 4

Bonus: Our bodies are vessels to find PMF

🤣🤣

That’s a wrap - let me know your favourite link 🙂 

Till next week,

Fahim ✌️